Image to Data URI Converter
Convert any image to a data URI string for embedding directly in HTML or CSS. Supports PNG, JPG, and WebP output formats.
Drop an image here or click to upload
PNG, JPG, WebP, GIF, or any image format
What Is a Data URI?
A data URI is a way to embed a file directly inside a URL string using the data: scheme. Instead of linking to an external image file, you include the entire image as a base64-encoded string right in your HTML, CSS, or JavaScript. The browser decodes it on the fly and renders the image without making a separate network request.
The format follows a simple pattern: data:[media type];base64,[encoded data]. For a PNG image, that looks like data:image/png;base64,iVBORw0KGgo... and so on. Data URIs are supported in all modern browsers and work anywhere a regular URL would, including img src attributes, CSS background-image properties, and even link tags for favicons.
When to Use Data URIs vs External Images
Data URIs shine in specific situations: single-file HTML documents that need to be self-contained, email signatures where linked images are often blocked, CSS backgrounds for tiny decorative elements, and offline-capable pages where no network requests are possible. They eliminate HTTP requests, which can speed up pages with many small images.
The trade-off is size. Base64 encoding adds roughly 33% overhead, so a 10KB image becomes about 13.3KB as a data URI. Browsers also cannot cache data URIs separately from the document they are embedded in. For images larger than 10-20KB, external files with proper caching headers will almost always perform better. Data URIs also make your HTML or CSS harder to read and maintain.
Data URI vs External Image Comparison
| Factor | Data URI | External Image |
|---|---|---|
| HTTP requests | None (embedded inline) | One per image |
| File size | ~33% larger due to base64 | Original size |
| Browser caching | Cached with the parent document only | Cached independently |
| Best for | Icons under 10KB, single-file HTML, emails | Photos, large graphics, reused assets |
| Maintenance | Harder to update (encoded string) | Easy to swap files |
| Email support | Works in most email clients | Often blocked by default |
Frequently Asked Questions
How much larger is a data URI than the original image?
Approximately 33% larger. Base64 encoding converts every 3 bytes of binary data into 4 ASCII characters. A 10KB image becomes roughly 13.3KB as a data URI. For very small images like 16x16 favicons, this overhead is negligible. For larger images, it adds up quickly.
Can I use data URIs in CSS?
Yes. You can use a data URI as the value of a background-image property, like background-image: url('data:image/png;base64,...'). This is commonly used for small repeating patterns, UI icons, or decorative elements where eliminating an HTTP request improves performance.
What is the difference between a data URI and base64 encoding?
Base64 is the encoding method that converts binary data into text characters. A data URI is the full URL format that wraps the base64 string with a scheme (data:), media type (image/png), and encoding declaration (;base64,). Base64 is the payload; the data URI is the complete address a browser can use.
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